{"id":2007,"date":"2023-10-31T09:15:12","date_gmt":"2023-10-31T09:15:12","guid":{"rendered":"https:\/\/amayade.com\/?page_id=2007"},"modified":"2024-06-04T09:58:38","modified_gmt":"2024-06-04T09:58:38","slug":"integrateur-marketing-cloud-account-engagement-pardot","status":"publish","type":"page","link":"https:\/\/amayade.com\/index.php\/integrateur-marketing-cloud-account-engagement-pardot\/","title":{"rendered":"Int\u00e9grateur Marketing Cloud Account Engagement Pardot"},"content":{"rendered":"\n
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Acc\u00e9l\u00e9rer vos strat\u00e9gies marketing B2B avec Marketing Cloud Account Engagement (Pardot).<\/strong><\/h2>\n\n\n\n

Marketing Cloud Account Engagement (anciennement Pardot) est une solution de marketing automation. Gr\u00e2ce \u00e0 ses fonctionnalit\u00e9s avanc\u00e9es, elle permet aux \u00e9quipes marketing d’automatiser leurs processus de campagne marketing, d’optimiser la g\u00e9n\u00e9ration et la conversion des leads gr\u00e2ce \u00e0 des assets marketing personnalisants. <\/p>\n\n\n\n

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J’ai un projet Marketing Cloud Account Engagement<\/a><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>
\"Marketing<\/figure><\/div>\n\n\n\n
<\/div>\n\n\n\n

LES AVANTAGES DE MARKETING CLOUD
ACCOUNT ENGAGEMENT (PARDOT)<\/strong><\/h2>\n\n\n\n
<\/div>\n\n\n\n
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G\u00c9N\u00c9RATION DE LEADS<\/strong><\/h3>\n\n\n\n

La solution permet de capturer, de suivre, de qualifier et de segmenter les leads de mani\u00e8re plus efficace. Ainsi, les \u00e9quipes marketing ciblent mieux les prospects et optimisent leur conversion en clients.<\/p>\n<\/div>\n\n\n\n

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INT\u00c9GRATION MARKETING & CRM<\/strong><\/h3>\n\n\n\n

Marketing Cloud AE s’int\u00e8gre facilement \u00e0 votre CRM Salesforce existant. De ce fait, les \u00e9quipes marketing et commerciales partagent de mani\u00e8re transparente les informations sur les pistes, les contacts et les campagnes.<\/p>\n<\/div>\n\n\n\n

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GESTION DES EMAILS<\/strong><\/h3>\n\n\n\n

La plateforme permet de cr\u00e9er, d’envoyer et de suivre des e-mails cibl\u00e9s et personnalis\u00e9s, renfor\u00e7ant ainsi l’engagement des prospects et simplifiant les processus marketing. Les sc\u00e9narios automatis\u00e9s permettent de gagner en efficacit\u00e9 et en conversion de pistes.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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VARI\u00c9T\u00c9S D’OUTILS MARKETING<\/strong><\/h3>\n\n\n\n

Il propose des outils marketing essentiels : les e-mails pour des campagnes personnalis\u00e9es, les pages de destination pour accueillir les visiteurs, les formulaires pour collecter des donn\u00e9es et les liens de redirection pour le suivi du comportement des prospects.<\/p>\n<\/div>\n\n\n\n

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TABLEAU CRM<\/strong><\/h3>\n\n\n\n

Le package comprend l’acc\u00e8s pour certains utilisateurs \u00e0 Tableau CRM et quelques tableaux de bords standards. Ainsi, les \u00e9quipes peuvent avoir une meilleure compr\u00e9hension des performances des campagnes et ainsi optimiser les suivantes.<\/p>\n<\/div>\n\n\n\n

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CONNEXION OUTILS EXTERNES<\/strong><\/strong><\/h3>\n\n\n\n

Marketing Cloud AE permet d’int\u00e9grer facilement des outils externes tels que LinkedIn, Facebook, Google Analytics, Wistia et Slack pour am\u00e9liorer la port\u00e9e, le suivi, l’engagement et la communication dans vos campagnes marketing.<\/p>\n<\/div>\n<\/div>\n\n\n\n

<\/div>\n\n\n\n
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Je souhaite une formation Pardot<\/a><\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n
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Nos services<\/strong><\/p>\n\n\n\n

Conseil & Int\u00e9gration<\/a><\/p>\n\n\n\n

\u00c9volution & Maintenance<\/a><\/p>\n\n\n\n

Formation sur-mesure<\/a><\/p>\n\n\n\n

<\/div>\n<\/div>\n\n\n\n
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Nos expertises<\/strong><\/p>\n\n\n\n

Sales Cloud<\/a><\/p>\n\n\n\n

Service Cloud<\/a><\/p>\n\n\n\n

Marketing Cloud Account Engagement<\/a><\/p>\n\n\n\n

Experience Cloud<\/a><\/p>\n<\/div>\n\n\n\n

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A propos<\/strong><\/strong><\/p>\n\n\n\n

Adresse : 36 bis Cr Mar\u00e9chal Juin,
33300 Bordeaux, Gironde, Nouvelle Aquitaine, France<\/p>\n\n\n\n

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\"Linkedin\" Linkedin<\/a>
\"Youtube\" Youtube<\/a><\/p>\n<\/div>\n\n\n\n

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\"Salesforce<\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

LES AVANTAGES DE MARKETING CLOUDACCOUNT ENGAGEMENT (PARDOT) G\u00c9N\u00c9RATION DE LEADS La solution permet de capturer, de suivre, de qualifier et de segmenter les leads de mani\u00e8re plus efficace. Ainsi, les \u00e9quipes marketing ciblent mieux les prospects et optimisent leur conversion en clients. INT\u00c9GRATION MARKETING & CRM Marketing Cloud AE s’int\u00e8gre facilement \u00e0 votre CRM Salesforce …<\/p>\n

Int\u00e9grateur Marketing Cloud Account Engagement Pardot<\/span> Lire la suite\u00a0\u00bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_mi_skip_tracking":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","footnotes":""},"class_list":["post-2007","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/amayade.com\/index.php\/wp-json\/wp\/v2\/pages\/2007","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/amayade.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/amayade.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/amayade.com\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/amayade.com\/index.php\/wp-json\/wp\/v2\/comments?post=2007"}],"version-history":[{"count":22,"href":"https:\/\/amayade.com\/index.php\/wp-json\/wp\/v2\/pages\/2007\/revisions"}],"predecessor-version":[{"id":2409,"href":"https:\/\/amayade.com\/index.php\/wp-json\/wp\/v2\/pages\/2007\/revisions\/2409"}],"wp:attachment":[{"href":"https:\/\/amayade.com\/index.php\/wp-json\/wp\/v2\/media?parent=2007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}